STORE：NAMAIKI
ADDRESS：14 Broadwick St, London W1F 8HP
MENU：OMAKASE DINNER COURSE £180（＋ServiceFee15%）
SEATS：Counter 12 , VIP Room 6
PHONE：+44 7788 675148
Welcome to NAMAIKI
Located in the vibrant heart of London's Soho, NAMAIKI is an authentic Edo-Mae sushi restaurant serving meticulously crafted sushi. Our intimate setting and our dedication to traditional Japanese cooking techniques make us a premier dining destination.
About our Chef: Yuji
Born and raised in Tokyo, Chef Yuji has spent over 20 years perfecting his sushi skills in renowned sushi restaurants. He masterfully wields traditional Edo-Mae culinary techniques, finely adjusting flavours to present nothing but the best sushi to our guests.
Our Origin Story
The inception of NAMAIKI is the brainchild of Natasha, a Ukrainian fashion designer, and Seiji, a renowned restaurateur from Japan. Having met in London, the duo combined their diverse expertise to create NAMAIKI. Their collaboration is a testament to the innovation that can occur when different industries intersect.
Our Menu: OMAKASE
NAMAIKI proudly serves an OMAKASE menu, derived from the Japanese term for 'I'll leave it to you.' It is a culinary tradition that places complete trust in the chef, accepting all dishes created especially for you. This unique dining experience is not simply about the food, but also the relationship built on trust between the chef and the diner. Dinner is priced at £180, and lunch is £65. VAT and service charge apply separately.
Our Seating Arrangement
Our restaurant houses an intimate live chef's counter with 10 seats, and we also offer a special private room that accommodates up to 5 people. For guests choosing to use our private room, an exclusive chef will craft sushi just for them, starting at £280 per person.
Our Philosophy
Why introduce a sushi restaurant in the heart of London? Sushi, a cuisine and culture born in Japan, has become a universal language. Among sushi varieties, Edo-Mae sushi is a cultural gem born out of Japan's unique history. Edo, a peaceful era devoid of warfare for over 100 years, was a time of cultural blossoming, leading to the richness of Japanese culture as we know it today.
Edo-Mae sushi is a product of this era. Without refrigeration, Edo's sushi chefs had to develop various preservation and cooking methods. Yet, they were not fans of flashy fusion sushi. Instead, they sought simplicity and depth of flavour. The seemingly simple sushi was delicately crafted with various techniques. Yet these craftsmen wanted their guests to enjoy the sushi in its most natural form.
Achieving this "natural" form involves careful preparation, from seasoning to drawing out water to enhance the natural flavours, to ageing for a specific period to bring out the tenderness and taste of the fish. These techniques vary with the type of ingredients and seasons, requiring daily adjustments from the chef.
Our mission at NAMAIKI is to properly introduce and share this culture and culinary heritage with the world. We look forward to welcoming you to our restaurant.